All Social Media Related Blog Posts
Don’t let social media haunt you this year. Instead, build the right habits to help you approach and conquer social media effectively. In this week’s post, I share with you 6 social media habits to start in 2020 to help you with this. Let’s Dive In! Habit #1 Consistency Consistency is a key …
Social media in 2020 is going to level up, quickly. It will be a different playing field with emphasis on concise, quality content that is easy to consume and serves a purpose. So that you and your business don’t get left behind, I am sharing 7 social media best practices for 2020 you should follow …
Happy New Year! This time of year is my favorite! It allows us to start the year with a fresh, clean slate, new initiatives and new strategies to help us make our goals a reality. In this week’s blog post, I share with you 20 social media strategies to use in 2020 to help you …
Hashtags are critical to connecting with your target market on Instagram. Sometimes, we can fall into a hashtag rut using the same hashtags over and over again. When that happens, our Instagram account goes stale – meaning our followers don’t grow, we don’t see anything new in our feeds, our DM’s are on life support, …
5 Ways To Find New Hashtags For Your Instagram Content Read More »
I did it. I joined TikTok. Seriously, I can’t even believe I am typing the words. But, it’s true. NEVER in a million years did I think I would join TikTok and actually enjoy it! But, I DO! In less than 24-hours, I became [insert facepalm] addicted. And, that got me thinking… Why do I …
Let’s make 2020 the year of the bio! Your social media bio is the gateway to more engaged and targeted followers. When you mix together key ingredients to craft a killer bio you, your account, and your audience win! Ready to start crafting? Dive into 8 Things You Need to Craft a Killer Instagram Bio …
The more social media evolves, the more important video is becoming. About 5ish years ago when video was beginning to gain popularity, I just wanted it to go away. Anxiety set in whenever anyone stated that the only way to make it on the internet was through a strong video presence and that video was …
7 Surefire Ways to get Over Your Fear Of Creating Social Media Videos Read More »
Social media can be super spooky, especially when things aren’t going your way. In this week’s blog post I am going to share with you 7 simple solutions to spooky social media problems you experience weekly, if not daily! Let’s Dive In… SPOOKY PROBLEM: Your audience is eerily quiet! SIMPLE SOLUTION: You do …
7 Simple Solutions to Spooky Social Media Problems Read More »
“The (Insert Social Media Platform Here) Algorithm Changed Again! How Do I Beat It?” I have been getting this question A LOT lately! It’s true, most recently at the time of this post, the Instagram algorithm has changed but, the last thing you want to do is try to hack the algorithm. Ready to learn …
The (Insert Social Media Platform Here) Algorithm Changed Again! How Do I Beat It? Read More »
Every social media account should have a strategy and a plan. Without one, you risk throwing posts up on a wall and waiting for them to go viral. That’s no way to build a business. A well thought out strategy and plan will help you create a successful campaign. People say that all the time …
How to Easily Create a Social Media Strategy and Plan That Works Read More »
Social media changes like the weather! Once you think you’ve got it all down, something changes and then you need to find a new strategy. In today’s post, I will share with you the seven things that are working in social media right now that can help you create meaningful content and convert followers into …
Years ago, the one social media platform that made hashtags a priority was Twitter. Specifically, it was Chris Messina, a social technology expert who lead the charge. In fact, he got us using the terminology “hashtag” instead of “pound sign.” Since the early days of Twitter, the hashtag has crept into a large number of …
In the world of digital marketing, there are a ton of business titles floating around out there. For example, there are social media managers, coaches, strategists, specialists, social media community managers, and social media engagement managers – and those are just a few! In today’s post, we are going to explore the question of “what …
When it comes to social media, you need to have your A-game ON in order to cut through the noise. But how do you successfully cut through the noise and stand out? In this post “The Anatomy Of The Perfect Post (6 Things You Should Include Each Time You Post) is the roadmap you need …
The Anatomy Of The Perfect Post (6 Things You Should Include Each Time You Post) Read More »
Do you ever grapple with when you should take the plunge and finally hire a social media manager? You have probably come to the realization that you will need to hire someone to help you with social media, but the question is…when? You will know it’s time to hire a social media manager when you …
You Know It’s Time To Hire A Social Media Manager When… Read More »
Back to school is right around the corner or it may have even started in your neck of the woods! Since we are in the season of learning, I thought this would be the perfect time to address some social media basics. Read below if you are ready for social media content marketing for newbs …
Social Media Content Marketing For Newbs and a Refresher For The Seasoned Professional! Read More »
Going live…it’s essential to your overall content marketing plan. Live broadcasts help to build trust with your audience, allow your audience to get to know you better and vice versa, and the algorithms love live content. In today’s post, I am going to share with you 7 tips to make your live broadcasts even better! …
7 Tips To Make Your Live Broadcasts Even Better! Read More »
Content is the basis for social media. Without it, it would be impossible to connect with our ideal customers and clients. But, how can we make sure that we don’t run out of content? Today, I am going to share with you my favorite 8 ways you can come up with social media content ideas…easily! …
8 Ways You Can Come Up With Social Media Content Ideas…Easily! Read More »
People ask me all the time, “how do you do it?” People want to know how I am able to get everything done, grow my business, serve my clients, host a podcast and have a life outside of work. The answer people want to hear is MUCH different from what a day in the life …
In social media today, it’s all about being visible and engaging with your audience. But how do you do it? In this post, I share 5 Instagram tips, tricks, and hacks you gotta try starting today! Let’s Dive In! Space For Instagram We all know how important it is to put your best …
5 Instagram Tips, Tricks, and Hacks You Gotta Try…Starting Today! Read More »
Let’s face it. The more social media evolves and develops the bigger the job becomes! Sometimes it seems overwhelming especially when you add in stories and video. But, if you have a strong system for creating the content, it becomes more “doable.” That’s why this post “Creating Social Media Content In 6 Easy Steps – …
Creating Social Media Content In 6 Easy Steps – A Weekly Strategy You Can Put On Repeat! Read More »
Do you follow the experts, follow their advice, and check all the boxes needed in hopes that your latest and greatest social media post and account with going viral? Pssst! Those experts aren’t telling you everything. In fact, they are holding some info back but I am here to lift the curtain on what they …
11 Social Media Secrets No One Wants To Share…Except ME! Read More »
If there is anything we have learned about social media algorithms, it’s that they LOVE authentic engagement between the content creator and their audience. So, what’s the secret to getting engagement? In this blog post, I am sharing with you my checklist for getting authentic social media engagement. Let’s dive in! Engagement Defined: Before you …
Checklist For Getting Authentic Social Media Engagement Read More »
Whether you need content for a blog or social media posts, this post is for you! Today, I share the top 7 tools needed for creating and organizing content for your social channels. Everything you need from coming up with ideas to keeping it all organized is listed below! Let’s dive in! Trello …
Top 7 Tools Needed For Creating and Organizing Content Read More »
I get it. You wear LOTS of different hats! It comes with the territory. One of those hats can be social media marketing. It’s probably not the first hat you want to wear either. In fact, it may even be a hat that you want to avoid wearing altogether. In today’s post, I am going …
You did it! You finally hired someone to handle your social media footprint. Now that the pressure is off and you let out a huge sigh of relief, the work starts. Wait…what did I just say? Yep! I said work! Even though you have someone in place, you just can’t look the other way. In …
4 Things To Monitor When You Hire A Social Media Manager Read More »
I don’t know about you, but I LOVE a good list. The list I am going to share with you today is a good one, especially if you are thinking about hiring someone to create and manage your social media presence. Today, I am sharing with you the 13 Things You Need To Ask Before …
13 Things You Need To Ask Before Hiring A Social Media Manager Read More »
Social media can be an overwhelming, time-consuming task. But, with some planning and some tips that the pros use, it doesn’t have to be! In this week’s blog post, I am going to share with you 9 social media time-saving strategies you can’t live without! Let’s Dive In! Content Calendar Content calendars are …
9 Social Media Time Saving Strategies You Can’t Live Without! Read More »
It’s hard not to get caught up in the game of counting how many people are following you. I’m raising my hand as I type this…I am extremely guilty of this too! In this week’s blog post, I share with you why it’s important to stop counting social media follower! And 7 things you should …
Stop Counting Social Media Followers! 7 Things to Focus on and Measure Instead. Read More »
People do it all the time. They think they are tricking the algorithm by randomly direct messaging people and immediately launching into a pitch about themselves, their product or service. While it might be tempting to hit as many people in a DM as possible, today, I am going to share with you 4 reasons …
4 Reasons Why You Shouldn’t Slide Into DM’s With A Sales Pitch…EVER! Read More »
© 2019 Lora Shipman. This site contains affiliate links to products. We may receive a commission for purchases made through these links.
