All Social Media Related Blog Posts
In the world of digital marketing, there are a ton of business titles floating around out there. For example, there are social media managers, coaches, strategists, specialists, social media community managers, and social media engagement managers – and those are just a few! In today’s post, we are going to explore the question of “what …
When it comes to social media, you need to have your A-game ON in order to cut through the noise. But how do you successfully cut through the noise and stand out? In this post “The Anatomy Of The Perfect Post (6 Things You Should Include Each Time You Post) is the roadmap you need …
The Anatomy Of The Perfect Post (6 Things You Should Include Each Time You Post) Read More »
Do you ever grapple with when you should take the plunge and finally hire a social media manager? You have probably come to the realization that you will need to hire someone to help you with social media, but the question is…when? You will know it’s time to hire a social media manager when you …
You Know It’s Time To Hire A Social Media Manager When… Read More »
Back to school is right around the corner or it may have even started in your neck of the woods! Since we are in the season of learning, I thought this would be the perfect time to address some social media basics. Read below if you are ready for social media content marketing for newbs …
Social Media Content Marketing For Newbs and a Refresher For The Seasoned Professional! Read More »
Going live…it’s essential to your overall content marketing plan. Live broadcasts help to build trust with your audience, allow your audience to get to know you better and vice versa, and the algorithms love live content. In today’s post, I am going to share with you 7 tips to make your live broadcasts even better! …
7 Tips To Make Your Live Broadcasts Even Better! Read More »
Content is the basis for social media. Without it, it would be impossible to connect with our ideal customers and clients. But, how can we make sure that we don’t run out of content? Today, I am going to share with you my favorite 8 ways you can come up with social media content ideas…easily! …
8 Ways You Can Come Up With Social Media Content Ideas…Easily! Read More »
People ask me all the time, “how do you do it?” People want to know how I am able to get everything done, grow my business, serve my clients, host a podcast and have a life outside of work. The answer people want to hear is MUCH different from what a day in the life …
In social media today, it’s all about being visible and engaging with your audience. But how do you do it? In this post, I share 5 Instagram tips, tricks, and hacks you gotta try starting today! Let’s Dive In! Space For Instagram We all know how important it is to put your best …
5 Instagram Tips, Tricks, and Hacks You Gotta Try…Starting Today! Read More »
Let’s face it. The more social media evolves and develops the bigger the job becomes! Sometimes it seems overwhelming especially when you add in stories and video. But, if you have a strong system for creating the content, it becomes more “doable.” That’s why this post “Creating Social Media Content In 6 Easy Steps – …
Creating Social Media Content In 6 Easy Steps – A Weekly Strategy You Can Put On Repeat! Read More »
Do you follow the experts, follow their advice, and check all the boxes needed in hopes that your latest and greatest social media post and account with going viral? Pssst! Those experts aren’t telling you everything. In fact, they are holding some info back but I am here to lift the curtain on what they …
11 Social Media Secrets No One Wants To Share…Except ME! Read More »
If there is anything we have learned about social media algorithms, it’s that they LOVE authentic engagement between the content creator and their audience. So, what’s the secret to getting engagement? In this blog post, I am sharing with you my checklist for getting authentic social media engagement. Let’s dive in! Engagement Defined: Before you …
Checklist For Getting Authentic Social Media Engagement Read More »
Whether you need content for a blog or social media posts, this post is for you! Today, I share the top 7 tools needed for creating and organizing content for your social channels. Everything you need from coming up with ideas to keeping it all organized is listed below! Let’s dive in! Trello …
Top 7 Tools Needed For Creating and Organizing Content Read More »
I get it. You wear LOTS of different hats! It comes with the territory. One of those hats can be social media marketing. It’s probably not the first hat you want to wear either. In fact, it may even be a hat that you want to avoid wearing altogether. In today’s post, I am going …
You did it! You finally hired someone to handle your social media footprint. Now that the pressure is off and you let out a huge sigh of relief, the work starts. Wait…what did I just say? Yep! I said work! Even though you have someone in place, you just can’t look the other way. In …
4 Things To Monitor When You Hire A Social Media Manager Read More »
I don’t know about you, but I LOVE a good list. The list I am going to share with you today is a good one, especially if you are thinking about hiring someone to create and manage your social media presence. Today, I am sharing with you the 13 Things You Need To Ask Before …
13 Things You Need To Ask Before Hiring A Social Media Manager Read More »
Social media can be an overwhelming, time-consuming task. But, with some planning and some tips that the pros use, it doesn’t have to be! In this week’s blog post, I am going to share with you 9 social media time-saving strategies you can’t live without! Let’s Dive In! Content Calendar Content calendars are …
9 Social Media Time Saving Strategies You Can’t Live Without! Read More »
It’s hard not to get caught up in the game of counting how many people are following you. I’m raising my hand as I type this…I am extremely guilty of this too! In this week’s blog post, I share with you why it’s important to stop counting social media follower! And 7 things you should …
Stop Counting Social Media Followers! 7 Things to Focus on and Measure Instead. Read More »
People do it all the time. They think they are tricking the algorithm by randomly direct messaging people and immediately launching into a pitch about themselves, their product or service. While it might be tempting to hit as many people in a DM as possible, today, I am going to share with you 4 reasons …
4 Reasons Why You Shouldn’t Slide Into DM’s With A Sales Pitch…EVER! Read More »
People have LOTS of questions when it comes to social media. In this post, I round those questions up and give you straight answers. Get ready to take some notes because your top 5 social media questions are being answered starting right now! What platforms should I be active on? This question is a …
Instagram is hot, hot, hot! It is by far, the leading social platform when it comes to social engagement. The more engagement you and your brand gets, the Let’s get your Instagram bio POPPING! Today I am sharing with you 10 tips you need to crush your Instagram bio in 2019! Let’s Do It! Tip …
10 Tips You Need To Crush Your Instagram Bio in 2019 Read More »
Pay to Play. We hear that A LOT in the social media world. People believe the only way they can guarantee their content will be seen on their favorite platform is if they dump a bunch of money in to paid advertisements. While paid ads may work, there are some things you can do to …
5 Tips For Increasing Organic Reach on Your Favorite Social Media Platforms Read More »
How many times have you sat and stared at the cursor on your screen blinking…hoping that an idea or words would just flow for your next social media post. I’ve been there…too many times than I would like to admit. Being stuck, looking for content isn’t fun at all. This week, I am sharing with …
25 Content Ideas You Can Use For Your Next Social Media Post Read More »
Video is becoming increasingly more important. Social media algorithms love it, audiences love it, and it is one of the easiest, most efficient ways for people to consume your content. So why aren’t you participating in it more? I’m sure there are lots of reasons (and excuses) for why you aren’t using video more. Everything …
10 Things You Can Do To Make Your Next Live Broadcast More Effective Read More »
Love is in the air! At the time of this post, we are just DAYS away from Valentine’s Day. This post is going to give you even more reasons to love Canva! Have you converted over to the newest version of Canva yet? I have! I am totally loving the new Canva 2.0. You will …
6 Features You Will LOVE About The New Canva 2.0 Read More »
Has this ever happened to you? Monday rolls around and suddenly you have NOTHING to post on social media. Your creative flow has dried up and it’s coming close to 4pm and you haven’t made an appearance…anywhere. Enter the one social media tool I couldn’t live without… my content calendar! It is the one tool …
8 Things You Should Have On Your Social Media Content Calendar Read More »
As a content creator for social media, there is one thing we are always trying to accomplish…Winning the algorithm. Am I right? When we win the algorithm, it puts us in front of more eyeballs. But, the “algorithm” is shrouded in mystery. No one really knows what it measures, when it measures it, and how …
5 Things You Need to Get the Most Traction Out Of Your Social Media Posts Read More »
I am a firm believer that we should take the time to audit our social media profiles and channels on a regular basis. Now that we are approaching the end of January 2019, I think it’s a great time for a social media audit! Frankly, an audit now and once a quarter for the rest …
Sometimes it seems like the people on social media have a language all to themselves. Between the high usage of acronyms and the ever-increasing tech talk that surfaces, it can be hard to follow the conversation. But, don’t worry…I Got You! This is one post you are going to want to bookmark! It’s your 2019 …
Over the past year, I have answered lots of social media questions. There are a select few that always pop up so, I thought it would be a great idea to do a mashup of all your social media FAQs – Answered! Bookmark this page and refer to it often. It will be your go-to …
Facebook can be frustrating! Who is with me? Remember the days when you were able to throw a post out on Facebook and everyone you wanted to see it, would see it? Wouldn’t it be great to get those days back??? While we may not be able to get those days back completely, there are …
© 2019 Lora Shipman. This site contains affiliate links to products. We may receive a commission for purchases made through these links.
