Instagram

The Top 3 Instagram Analytics You Should Look At Every Day!

Instagram is one of my favorite social media apps.  Not only because it is FUN but also because we have an amazing opportunity to reach so many other accounts organically through the many features it provides.  The Instagram analytic or insights section is the one section that will really show you how your posts are …

The Top 3 Instagram Analytics You Should Look At Every Day! Read More »

The Sound of Silence – How To Boost Social Media Engagement and LOVE the Results

One of the fastest ways to grow your account and to become relevant in social media is through engagement.  That sounds all well and good but what if you aren’t getting any engagement on your posts? What if all you are hearing is crickets?  In today’s post, “The Sound of Silence – How To Boost …

The Sound of Silence – How To Boost Social Media Engagement and LOVE the Results Read More »

8 Things You Need to Craft a Killer Instagram Bio In 2020 (Psssst! You Can Apply This To Any Social Media Platform)

Let’s make 2020 the year of the bio!  Your social media bio is the gateway to more engaged and targeted followers. When you mix together key ingredients to craft a killer bio you, your account, and your audience win!  Ready to start crafting? Dive into 8 Things You Need to Craft a Killer Instagram Bio …

8 Things You Need to Craft a Killer Instagram Bio In 2020 (Psssst! You Can Apply This To Any Social Media Platform) Read More »

7 Things That Are Working in Social Media Right Now That Can Help You Create Meaningful Content and Convert Followers into Customers

Social media changes like the weather! Once you think you’ve got it all down, something changes and then you need to find a new strategy. In today’s post, I will share with you the seven things that are working in social media right now that can help you create meaningful content and convert followers into …

7 Things That Are Working in Social Media Right Now That Can Help You Create Meaningful Content and Convert Followers into Customers Read More »

Lora Shipman’s Ultimate Guide to Hashtags

Years ago, the one social media platform that made hashtags a priority was Twitter.  Specifically, it was Chris Messina, a social technology expert who lead the charge. In fact, he got us using the terminology “hashtag” instead of “pound sign.”  Since the early days of Twitter, the hashtag has crept into a large number of …

Lora Shipman’s Ultimate Guide to Hashtags Read More »

Instagram Engagement Rate – What You Need To Know

As Instagram is testing the notion of doing away with the “like” button on posts, it has content creators scrambling for the next form of measurement.  Measurement that not only highlights how their content is performing but that also impacts the algorithm in their favor. Enter engagement. In this week’s blog post we focus on …

Instagram Engagement Rate – What You Need To Know Read More »

You Know It’s Time To Hire A Social Media Manager When…

Do you ever grapple with when you should take the plunge and finally hire a social media manager?  You have probably come to the realization that you will need to hire someone to help you with social media, but the question is…when?  You will know it’s time to hire a social media manager when you …

You Know It’s Time To Hire A Social Media Manager When… Read More »

7 Tips To Make Your Live Broadcasts Even Better!

Going live…it’s essential to your overall content marketing plan.  Live broadcasts help to build trust with your audience, allow your audience to get to know you better and vice versa, and the algorithms love live content.  In today’s post, I am going to share with you 7 tips to make your live broadcasts even better! …

7 Tips To Make Your Live Broadcasts Even Better! Read More »

Creating Social Media Content In 6 Easy Steps – A Weekly Strategy You Can Put On Repeat!

Let’s face it.  The more social media evolves and develops the bigger the job becomes!  Sometimes it seems overwhelming especially when you add in stories and video.  But, if you have a strong system for creating the content, it becomes more “doable.”  That’s why this post “Creating Social Media Content In 6 Easy Steps – …

Creating Social Media Content In 6 Easy Steps – A Weekly Strategy You Can Put On Repeat! Read More »

5 Tips For Increasing Organic Reach on Your Favorite Social Media Platforms

Pay to Play.  We hear that A LOT in the social media world.  People believe the only way they can guarantee their content will be seen on their favorite platform is if they dump a bunch of money in to paid advertisements.  While paid ads may work, there are some things you can do to …

5 Tips For Increasing Organic Reach on Your Favorite Social Media Platforms Read More »

25 Content Ideas You Can Use For Your Next Social Media Post

How many times have you sat and stared at the cursor on your screen blinking…hoping that an idea or words would just flow for your next social media post.  I’ve been there…too many times than I would like to admit. Being stuck, looking for content isn’t fun at all. This week, I am sharing with …

25 Content Ideas You Can Use For Your Next Social Media Post Read More »

5 Things You Need to Get the Most Traction Out Of Your Social Media Posts

As a content creator for social media, there is one thing we are always trying to accomplish…Winning the algorithm.  Am I right? When we win the algorithm, it puts us in front of more eyeballs. But, the “algorithm” is shrouded in mystery.  No one really knows what it measures, when it measures it, and how …

5 Things You Need to Get the Most Traction Out Of Your Social Media Posts Read More »

My 3 Step Process For Categorizing Your Hashtags for More Exposure On Instagram

Are you using the same hashtags over and over again and getting the same results? That’s a sign that your hashtag strategy has become a crash-tag strategy. Your hashtags are old, tired, and aren’t reaching anyone new. My 3 step process for categorizing your hashtags for more exposure on Instagram will help you break your …

My 3 Step Process For Categorizing Your Hashtags for More Exposure On Instagram Read More »